Digital Marketing Executive
Bangalore - Indiranagar
Business - Marketing
JOB DESCRIPTION

Job Description / Responsibilities

• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns

• Design, build and maintain our social media presence

• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

• Identify trends and insights, and optimize spend and performance based on the insights, Brainstorm new and creative growth strategies

• Plan, execute, and measure experiments and conversion tests

• Collaborate with internal teams to create landing pages and optimize user experience

• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

• Instrument conversion points and optimize user funnels

• Collaborate with agencies and other vendor partners

• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

• Work closely with the top management towards effective utilization of marketing budget with specific ROI

Desired Candidate Profile

Qualification: MBA (Marketing) /MCA/B.Tech/BE/M.Tech/ME (Computers)

Skills: Google Analytics, GTM, Google Post Master, Google Search Console, Google Ads, Email Marketing, Social Media Marketing, SEO, SMS Marketing, BPN, Content Marketing, Blog Management are must

Experience: 3 – 5 Yrs

CTC : As per Industry Standards

SKILLS AND EXPERTISE